Business Outlook 2025 Seminar By KADIN (Indonesia Trading House)
Pulungan, Wiston & Partners (PWP) is proudly sponsoring the Business Outlook 2025 Seminar & Networking hosted by KADIN (Indonesia Trading House)! This exciting event takes place on Wednesday, 11 December 2024, and features a powerhouse lineup of speakers, including key policymakers, industry leaders, and economic experts. Topics like the global economy amidst change, Indonesia’s second consumer boom, and strategies to strengthen the export ecosystem promise to provide invaluable insights. This is the opportunity to hear from esteemed speakers like Mrs. Dyah Roro Esti (Deputy Minister of Trade), Mrs. Mari Elka Pangestu (Deputy Chairwoman of National Economics Council of Indonesia), and Mrs. Shinta W. Kamdani (Chairwoman of Indonesia Export Entrepreneurs), among others.
Photo Gallery From the Event Business Outlook 2025 By KADIN
With panel discussions focusing on achieving high growth in manufacturing and enhancing export competitiveness, this event is an unmissable chance to prepare your business for success in 2025. Pulungan, Wiston & Partners is committed to empowering businesses with the tools they need to thrive especially in the field of intellectual property protection, and we are proud to support this platform for growth and collaboration.
Indonesia is on a transformative journey to realize its ambitious vision of becoming a developed nation by 2045, also known as Indonesia Emas 2045. Recent discussions at a high-profile seminar highlighted the country’s strategic focus on human capital development, navigating global economic challenges, and adapting to a rapidly changing consumer landscape. Here are the key takeaways from the seminar.
1. Strengthening Human Capital for National Growth
Deputy Minister of Trade, Dyah Roro Esti, emphasized that human capital is at the heart of Indonesia’s development agenda under President Prabowo Subianto’s leadership. A skilled and competitive workforce is essential for achieving the government’s Asta Cita, or eight-point aspiration.
“Our vision for Indonesia Emas 2045 is grounded in strengthening human capital. Indonesians must not only possess knowledge, skills, and positive attitudes but also leadership capabilities,” said the Deputy Minister of Trade, Dyah Roro Esti.
To this end, the government is driving initiatives across economic transformation, sustainable development of 28 key commodities, food and energy security, and reforms in education and healthcare. On a global scale, Indonesia actively participates in forums like G20 and APEC to enhance its global competitiveness.
2. Navigating Global Economic Challenges
Yose Rizal Damuri, Executive Director of the Centre for Strategic and International Studies (CSIS), shared his perspective on the global economic landscape. He highlighted the implications of Donald Trump’s potential re-election as U.S. President on global trade and Indonesia’s economy.
“The escalation of U.S.-China trade tensions could spur the relocation of American companies from China to other countries. However, Indonesia’s regulatory uncertainty and business climate may hinder its ability to seize these opportunities,” Damuri noted.
Moreover, Trump’s policies could intensify geopolitical tensions in the Middle East and Eastern Europe, leading to supply chain disruptions and higher global oil prices. These shifts could affect Indonesia’s subsidy burdens and inflation rates, underscoring the need for strategic responses.
3. Winning Over Modern Consumers with the ICE Strategy
Muliadi Jeo, CEO of ICUBE by Sirclo, addressed the challenges of engaging today’s impatient, multi-channel consumers. He introduced the ICE strategy—Interest, Convert, Engage—as a framework for building stronger connections with customers and reinforcing the export ecosystem.
• Interest: Capture attention by localizing products and ensuring visibility across platforms where consumers are present.
• Convert: Streamline the purchasing process with localized payment options, seamless buying experiences, and trust-building measures.
• Engage: Foster loyalty through post-purchase communication, interactive social media engagements, and reward programs that convert one-time buyers into lifelong advocates.
Jeo underscored the importance of aligning business strategies with the expectations of a consumer base that prioritizes speed, convenience, and personalized experiences.
Takeaways
1. Invest in Human Capital: Developing leadership and skills is crucial for achieving long-term national goals.
2. Strategize for Global Changes: Proactive measures are necessary to mitigate the impact of geopolitical and economic shifts.
3. Adapt to Consumer Dynamics: The ICE strategy offers a practical roadmap for businesses to thrive in a competitive market.
Indonesia’s path toward 2045 demands collaboration, innovation, and resilience. With the right strategies in place, the nation is well-positioned to achieve its ambitious goals and strengthen its role in the global economy.